The Magpies and Bombers both bring in around $12 million annually from gambling. The Saints and Bulldogs, for instance, have gained more AFL funding than Melbourne. It showed that West Coast, who made a monstrous profit after the 2018 flag, would have an aggregate profit of over $32 million ($8 million plus per year) without variable funding, and that under the same scenario the top six clubs would have averaged more than $3 million in profits, but that only eight clubs would be in the black. 17. In his review of the year, AFL Commission Chair Richard Goyder said the entire industry was collectively tested as it navigated through the on-going effects of the pandemic. "On behalf of the AFL, I want to say thank you to every single person who signed up this year.". Rival clubs largely accept that GWS and Gold Coast will need massive levels of AFL support for decades to build backing in their challenging, non-traditional markets. The AFL would not respond to specific questions about clubs and their funding. The clubs that think that theyve probably sacrificed too much already will want something else. Coming into the year, the 2020 draft crop was generally considered to be a deep class perhaps not of the 2018 level but stronger than last year across the board. More significantly, the Demons do not have any of their own first four draft picks next year, instead three picks tied to other clubs. Approximate 10-year AFL funding totals (2012-21), *Odds are current as of 2nd May 2023, 3:25pm AEST, MELBOURNE, AUSTRALIA - SEPTEMBER 21: Brent Daniels of the Giants celebrates a goal during the 2019 AFL First Preliminary Final match between the Collingwood Magpies and the GWS Giants at the Melbourne Cricket Ground on September 21, 2019 in Melbourne, Australia. Clubs receive money from AFL Membership, based on nominated club of support. New to Kayo? While this asset base, and continued support of sponsors and members was critical, the most critical piece of the puzzle was the broadcasting rights deals that underpin the financial backing of the game. Of course, Richmond wasnt the powerhouse it is today in the early 2010s, carrying sizeable debt with much lower membership numbers and income. Higgins will likely slot into the midfield-forward role of Ablett, with a bit more grunt and a tiny bit less polish. Please do not hesitate to contact me. The leagues base distribution in 2019 was 11.2m, which was all that was given to Hawthorn and West Coast. The billion dollar world of AFL Club land - Sports Industry AU Tuesday, April 18, 2023 Latest: AFL and Club Sponsorship Announcement Update Gather Round, kids, this was a success 2022 Revenues of Select Professional Clubs in the AFL, NRL and ALM 2023 Average Attendances Week by Week for Major AU Sporting Leagues At the time, the prognosis wasn't promising. The extra support of the Giants and Suns is to be expected, having just joined the competition in 2012 and 2011 respectively, while the latter are paid to manage Metricon Stadium for the AFL. 14 clubs reported profits with overall club profit reaching 55m in 2019. Wed be pretty keen, wed have a lot to say in that, Brasher said. 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Jaidyn Stephenson was lucky enough to find out via his manager, but was surprised nonetheless. Geelong: 60,066, down 6.7% from 2019's 65,063 total. In total across the AFL and its clubs, consolidated revenue was $1.547 billion for 2019. In, Australian Football League. Despite losing club (and league) legends Gary Ablett and Harry Taylor after the grand final, Geelong shapes to be even older in 2021. 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AFL clubs reported more than 297m in membership and gate revenues with West Coast leading the way on 35m. As soon as this statistic is updated, you will immediately be notified via e-mail. Professional football in Australia has not always been a high-money, high-stakes game. 16. Finally, Melbourne traded away their future first round pick for the second year in a row for more shots in this year's draft. Year on year difference in Australian Football League (AFL) club membership between 2020 and 2021, by club [Graph]. In the spirit of reconciliation the AFL acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. Stories of football department staff taking on jobs in other industries are rife, as are tales of staff left in the lurch. AEST = Australian Eastern Standard Time which is 10 hours ahead of GMT (Greenwich Mean Time), abc.net.au/news/how-afl-survived-a-big-hit-from-covid-19-coronavirus-football/100083470, Get breaking news alerts directly to your phone with our app, Help keep family & friends informed by sharing this article, Reserve Bank hikes cash rate to 3.85 per cent as Qantas announces Alan Joyce's successor, RBA interest rate rise catches markets, banks and borrowers by surprise, Businesses to be forced to pay superannuation on payday, meaning more retirement income for workers, Health minister launches war on vaping, Medicare reforms, Doja Cat, Margot Robbie and Nicole Kidman attend Met Gala for fashion's biggest night. It also raised questions about the level of support needed for a Tasmanian team. As many as five of the best 25 talents have their homes largely determined before a single name is read out on draft night. Whatever way it goes, (we) want to have a strong voice in that discussion.. Melbourne: 40,571, down 29.2% from 2019's tally: 52,421 total. Remaining funds are then allocated to the teams most in need. 3. The AFL trade period is notoriously cruel, with players sometimes finding out they are being shopped via the media first. Premium events and corporate boxes were mostly impossible and many fans opted for options such as reduced cost memberships or fees deferred toward next year's membership. As society starts to spin back into gear, the AFL is preparing for a challenge it hasn't faced before how to rebuild. $29.5 million on the administration of the 2021 mens and womens season, including travel costs to relocate clubs impacted by state border restrictions and administer Covid-19 testing protocols; $53.0 million to Game Development; an increase of $21.0 millionin line with increased activity at Community level nationally through 2021; $18.5 million in running the NAB AFL Womens competition; $23.0 million to infrastructure comprising of elite and community facilities and contributions for stadia redevelopments; and. This nearly all accrues to Victorian clubs since AFL Membership is effectively an MCG season ticket. Meanwhile, no club took a larger step backwards than Collingwood. 10. Hawthorn, who won three straight flags from 2013-15 will be picking fourth this year. This site uses Akismet to reduce spam. By the same token, doubt around the process may produce a couple of high-profile busts. For more information, please see our Our balance sheet remains strong, and despite the significant cash cost required to deliver the AFL and AFLW seasons, the co-ordinated effort to reduce the industry cost baseandprotect revenues means the AFL was able to report a cash surplus for the financial year. Three clubs failed to meet the AFLs own $45 million sustainability test (as mentioned a number of times by AFL executives as the benchmark for Tasmanian team stability), including Gold Coast (43m), North and the Bulldogs (44m). A drop in revenue was at least partially matched with a drop in expenditure. Brisbane Lions: 29,277, up 4.2% from 2019's 28,023 total. GWS, thus, is expected to get a small boost in funding, while the Bulldogs who rank only behind the Saints among Victorian clubs for extra funding will have their funding chopped. Where almost all of the historical backing from the game came from ticket sales, memberships and benefactors, now punters form a smaller part of the revenue pie. 2017 AFL club revenue ladder. As a Premium user you get access to the detailed source references and background information about this statistic. The AFL is pushing hard for the clubs to reduce their dependence on hospitality and gaming revenue, but it remains clear that certain clubs rely heavily on their corporate hosting and pokies revenue streams, IBISWorld senior industry analyst Nick Tarrant said this week. Including 2021 estimates, the Giants reportedly received $203 million in funding since 2012, leading the Suns ($198m), Brisbane Lions ($160m), St Kilda ($156m), Western Bulldogs ($139m), North Melbourne ($134m) then Melbourne ($132m). Carlton ridiculed for grey shorts in round one, Jeff Kennett getting a serve from Port Adelaide chairman David Koch, IBISWorld senior industry analyst Nick Tarrant. The top earning AFL club in 2019 was the West Coast Eagles with 102m. Carlton, despite a decade of on-field struggles, received slightly less than Richmond in variable funding, over the nine years to 2020. Stream every match of every round of the 2022 Toyota AFL Premiership Season Live & Ad-Break Free In-Play on Kayo. A paid subscription is required for full access. For most of the history of the game, the VFL has been hypersensitive to external environmental trends, and the future of clubs often being a fly-by-night type of arrangement. The Giants have received about $100 million more funding from the AFL than the Pies over the past decade. Western Bulldogs: 38,876, down 14.1% from 2019's 44,373 total. North Melbourne, who have faced constant financial pressures and talk about relocation to their second home in Tasmania, ranked only sixth in variable funding, surprisingly trailing not only GWS, Gold Coast and the Lions (in that order), but the Saints and Bulldogs, despite the Dogs 2016 premiership and superior balance sheet. In the second of the Greek philosopher Zeno's paradoxes, a tortoise and Achilles are in a footrace. To use individual functions (e.g., mark statistics as favourites, set Geography. This site uses Akismet to reduce spam. Cameron next to Hawkins in a forward line is a fever dream for defences, with the dominant leading forwards dragging the gravity of zones and spare men away from the other, creating easy potential targets inside 50. Were working to restore it. As a Premium user you get access to background information and details about the release of this statistic. Directly accessible data for 170 industries from 50 countries and over 1 million facts: Get quick analyses with our professional research service. But clubs and draft prospects are still preparing for the draft despite a lack of action on the field, although the AFL is yet to confirm a date for this year's event. How much does an AFLW team cost? For the 2021 men's AFL season, player wages increased 38 per cent on 2020, with the average salary for a listed player rising to AUS$372,224 (US$263,050). Clubs in finals get prize money (about $ 1 million for the premier) and finals costs covered. Please create an employee account to be able to mark statistics as favorites. 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Every club is going to speak through self-interest and if you look at it, the clubs that would expect to get more out of variable funding will want one thing. Fremantle: 51,577, up 0.3% from 2019's 51,431 total. Zeno thought that Achilles never actually caught the tortoise. Daniel Talia - A dual All-Australian and 200-game veteran, Talia will look for another club in 2022 after the Crows decided not to offer him a contract. Chart. For the last 30 years, Australian Football's professional boom has rolled along untrammelled. We have a club funding model that is integral to the competitive balance of the competition and supports the notion of any given Sunday.. Five of the game's richest clubs - West Coast, Richmond, Collingwood, Essendon and Hawthorn - are fighting for AFL distributions next year at least equal to the size of the salary cap. Statista. After all revenue, operating expenditure and distributions, the AFL recorded an underlying operating loss of $43.0 million, compared to an underlying operating loss of $22.7 million in 2020. Even that amount could be considered a miracle, considering round 1 was played in front of empty stands around the country. AFL Clubs earn more than 1.1 billion in 2019 - Sports Industry AU Saturday, April 15, 2023 Latest: Updated Crowd and Revenue Graphs 2022 Revenues of Select Professional Clubs in the AFL, NRL and ALM 2023 Average Attendances Week by Week for Major AU Sporting Leagues NRL and Club Partner Announcement updates Sources said this was a travel allowance. On mobile, tap the 3 dots beside your profile picture and select "change user flair", Scan this QR code to download the app now. Collingwood recorded the largest operating loss in the league, going $2.7 million in the red from football operations, but was saved by its gaming activities that had it well back in the black. 2019 Annual Report. Richmonds 2017 saw it charge up the AFLs revenue ladder finishing fifth in the list of clubs ranked by income, and judging on the 90,151 attendance at the season opener last night and an AFL record membership of over 85 thousand there may be room for some growth yet. MORE: AFL names top 50 'movers and shapers' | Carlton ridiculed for grey shorts in round one. Closed now : See all hours. The acquisition of Zac Williams and Adam Saad, and abandonment of this draft, means that the finals focus of the club has shifted firmly to next year. How much extra could mortgage repayments be, now the cash rate is 3.85 per cent? Geelong and Adelaide are not far behind the so-called power clubs of Collingwood and West Coast, in terms of receiving modest funding from headquarters, the Cats getting variable funding (aggregate of $2.13 million from 2012 to 2020) in only six of the past 10 years. AFL clubs generated 751.79m in revenue (-31%), and lost a combined 28m. Richmond gained $13m of variable funding compared to Collingwood (none) West Coast ($525,000) Geelong ($2.6-$2.8m) Essendon ($2.3m) Hawthorn ($4.106m) and Fremantle (approximately $6m). The stakes to rebuild the game now are much higher, and an opportunity presents itself to shape the future financial direction of the game. Privacy Policy. Instead of accepting pick 11, the Giants ended up with picks 13, 15 and 20. Merchandise and memorabilia sales went through the roof after Richmonds drought breaking premiership win, exceeding $5 million dollars and roughly three times the windfall enjoyed by the Western Bulldogs the previous year. National cabinet encourages wearing masks to combat COVID-19. What we know so far: seven free agents moved to new clubs, and 28 trades were made involving 26 players. 12. Clubs & League combined cross the billion dollar revenuethreshold, but finished 24% down on 2019. twitter.com/footyi. Picture: AFL Photos. ", Australian Football League, Year on year difference in Australian Football League (AFL) club membership between 2020 and 2021, by club Statista, https://www.statista.com/statistics/1299617/australia-annual-difference-in-afl-club-membership-by-club/ (last visited May 02, 2023), Year on year difference in Australian Football League (AFL) club membership between 2020 and 2021, by club [Graph], Australian Football League, March 7, 2022. Business Solutions including all features. Sydney: 48,322, down 28.1 % from 2019's 61,912 total. Despite the increase, 2021 revenue was $55.8 million less than 2019, reflecting the ongoing impact of covid restrictions nationally. 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